Yeah…I’m a geek

Before thinking about how to sell, businesses should think about what they are selling.  Andrew Lippman, who has a 35 year history at the MIT Media Lab, here discusses how companies should be re-thinking the concept of products and turning customers into partners.
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One of the more significant challenges that solar radiation has had to deal with as a viable alternative energy source is storage.  To date, storage of solar energy has been inefficient and costly.  Well, some researchers at MIT seem to have discovered/developed an innovative, clean and cheap way by mimicking how plants store the sun’s energy.  [...]